Tahoe Arts and Mountain Culture
Tahoe Arts and Mountain Culture

“Into the Mind” and #HelmetsAreCool Premiere in Truckee Oct 17

Posted on September 28, 2013
Filed Under North Tahoe Events

BASICS move High FivesJoin the High Fives Foundation on Thursday, October 17, for the world premiere of the B.A.S.I.C.S. program service documentary #HelmetsAreCool followed by the Lake Tahoe premiere of the Sherpas Cinema 2013 feature film, “Into the Mind” on the back lawn of California 89 in Truckee.

Get fired up for winter with this special presentation brought to you by the High Fives Foundation, California 89, Alpenglow Sports, POC and the Full Belly Deli.

Admission is just $10 for this all ages, double movie presentation. Doors will open at 6 p.m. with the first ever screening of #HelmetsAreCool at 7 p.m. followed by “Into the Mind” projected onto the big screen. In addition to the two highly anticipated films, the Full Belly Deli (Truckee, CA) will be offering their famous Pip Pops and other culinary delights with Alpenglow Sports showcasing the latest in winter sports gear on the newly remodeled back lawn of the California 89 store located in historic downtown Truckee, CA.

#HelmetsAreCool: The High Five Foundation’s B.A.S.I.C.S. program service is designed to promote safety and awareness through world-class fundamentals coaching, education and video presentations to winter action sports enthusiasts of all ages. By teaming up with POC, the High Five’s B.A.S.I.C.S. program aims to raise awareness about helmets and their effectiveness in preventing concussions, head injuries and TBI’s (Traumatic Brain Injuries). The third documentary in the B.A.S.I.C.S. series, #HelmetsAreCool video will feature four powerful athletes’ stories about helmets and head injuries while also highlighting POC’s mission to do everything they can to develop protective gear that can save lives and reduce the severity of injuries.

“Into the Mind”: From the creators of the award winning film “All.I.Can”, Sherpas Cinema is proud to present their newest feature film, “Into The Mind”. With stunning cinematography and groundbreaking storytelling techniques, the Sherpas blur the lines between dream state and reality, and immerse you into the mind of a common skier as he attempts to climb and ski the ultimate mountain. Innovative athlete segments are actually a glimpse into his dreamscape, each one harboring messages that help inform our hero’s current, real-life choices. As you experience the majesty of Alaska, Bolivia, the Himalaya and beyond, “Into the Mind” paints a philosophical portrait of human kind. How do we balance risk versus reward? Why are we inspired to rise to the challenges in our lives and what do we learn on this journey to attain them?

Learn more at

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